Monday, July 30, 2012

Re: [android-developers] How to put ads in live wallpapers?

That's probably a better question for a marketing forum than a developer forum.

On Monday, July 30, 2012 6:48:10 AM UTC-4, MobileVisuals wrote:
I see, we plan to implement the same solution that Fireflies uses with a transparent banner. Or do you think live wallpapers without ads will have better chances at getting lots of downloads and being selected for the "best new free apps" section?

I just wonder, because our live wallpapers have performed much better on SlideME than on Google play. One of our apps have been the most downloaded live wallpaper on SlideME, but not of them have ever reached the top40 most downloaded live wallpapers on Google Play, only the top100:(

Den måndagen den 30:e juli 2012 kl. 01:17:50 UTC+2 skrev FiltrSoft:
lol, I can just see the headlines now, "Google says apps with ads are bad idea".

I take back what I said about not building a business around live wallpapers.  I didn't think people could make money with blogs when they first started and a couple people got rich starting some highly successful blogs, so anything is possible in this industry.

MobileVisuals, it does sound like you answered your own question, though.

On Sunday, July 29, 2012 2:56:14 PM UTC-4, Dianne Hackborn wrote:
This isn't Google's opinion, it is my opinion.

If other people have found ways to do ads that work, then great.  As I said, I am not morally opposed to it, this just isn't a design goal for them.

And it sounds like you see ways to do things that you think are acceptable, so what are you looking for in your original question...?

On Sun, Jul 29, 2012 at 10:05 AM, MobileVisuals <eyvind@astralvisuals.com> wrote:
Thanks for explaining Google's opinion on this! The free version of Fireflies live wallpaper seems to have an ad solution, which works well.
A transparent banner is shown at the top of the main screen for the live wallpaper. The reviews for the app are good and I don't see any complaints about the ad. I think it has been among the top40 most downloaded live wallapers.

SlideME is the other big android appstore. The purchase to download rate here is almost 0%, so ad based free versions are the only solution for this appstore. One option is to have one free version without ads for Google play and and one version with ads for SlideME,but this would be time consuming.

A purchase to download rate of 1% can be realistic on Google play. A company would get about 1$ if we the price is 1,5$. 100 000 free downloads each month on Google play would then be required to earn 1000$. Much less downloads would be required to
get as much revenue if the free versions has ads.

Could really a business model of only purchases generate as much revenue as purchases+ads? Maybe if removing the ads generated much more downloads. But there are a lot of live wallpapers with ads, which are getting lots of downloads, like Fireflies live wallpaper.



Den fredagen den 27:e juli 2012 kl. 23:39:20 UTC+2 skrev FiltrSoft:
Yea, I don't think live wallpapers were meant as a thing to build a business around, unless you can sell a whole lot of them for $.99, which you might on iOS (if they had the functionality).

www.filtrsoft.com

On Friday, July 27, 2012 6:22:39 AM UTC-4, MobileVisuals wrote:
Could you please explain why you think it is a terrible idea to mix live wallpapers with advertising?

I have talked to several mobile advertising companies now and now one has any other advertising solution for live wallpapers than push notifications. Is any one else here developing live wallpapers? If so, how are you managing the advertising in the live wallpapers?

Den onsdagen den 25:e juli 2012 kl. 19:10:12 UTC+2 skrev Dianne Hackborn:
Mixing live wallpapers with attempts at advertising seems like a terrible idea to me.  Have you considering instead trying something like in-app billing to allow users to unlock features in your app?

On Wed, Jul 25, 2012 at 6:12 AM, MobileVisuals <eyvind@astralvisuals.com> wrote:
Is there any other way to advertise in live wallpapers than push notifications? My company is using push notifications. This pays off well, but it also results in some bad reviews.I got this suggestion from another company:

o Create a welcome page (name of the company, some app's information)

o Call for a Full screen ad with go and skip button

o The go button will generate a click and transfer the user to the add

o The skip button will transfer the user to your app to continue the app experience.

Would this really work when the wallpaper is set as the current live wallpaper? The user doesn't want to press a button every time the screen is woken up?

Does anyone have any other idea of how to put ads in live wallpapers?

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Note: please don't send private questions to me, as I don't have time to provide private support, and so won't reply to such e-mails.  All such questions should be posted on public forums, where I and others can see and answer them.


Den fredagen den 27:e juli 2012 kl. 23:39:20 UTC+2 skrev FiltrSoft:
Yea, I don't think live wallpapers were meant as a thing to build a business around, unless you can sell a whole lot of them for $.99, which you might on iOS (if they had the functionality).

www.filtrsoft.com

On Friday, July 27, 2012 6:22:39 AM UTC-4, MobileVisuals wrote:
Could you please explain why you think it is a terrible idea to mix live wallpapers with advertising?

I have talked to several mobile advertising companies now and now one has any other advertising solution for live wallpapers than push notifications. Is any one else here developing live wallpapers? If so, how are you managing the advertising in the live wallpapers?

Den onsdagen den 25:e juli 2012 kl. 19:10:12 UTC+2 skrev Dianne Hackborn:
Mixing live wallpapers with attempts at advertising seems like a terrible idea to me.  Have you considering instead trying something like in-app billing to allow users to unlock features in your app?

On Wed, Jul 25, 2012 at 6:12 AM, MobileVisuals <eyvind@astralvisuals.com> wrote:
Is there any other way to advertise in live wallpapers than push notifications? My company is using push notifications. This pays off well, but it also results in some bad reviews.I got this suggestion from another company:

o Create a welcome page (name of the company, some app's information)

o Call for a Full screen ad with go and skip button

o The go button will generate a click and transfer the user to the add

o The skip button will transfer the user to your app to continue the app experience.

Would this really work when the wallpaper is set as the current live wallpaper? The user doesn't want to press a button every time the screen is woken up?

Does anyone have any other idea of how to put ads in live wallpapers?

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Dianne Hackborn
Android framework engineer
hackbod@android.com

Note: please don't send private questions to me, as I don't have time to provide private support, and so won't reply to such e-mails.  All such questions should be posted on public forums, where I and others can see and answer them.

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Dianne Hackborn
Android framework engineer
hackbod@android.com

Note: please don't send private questions to me, as I don't have time to provide private support, and so won't reply to such e-mails.  All such questions should be posted on public forums, where I and others can see and answer them.

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