Monday, August 30, 2010

[id-android] WTI: First Look: eLocity’s Android Tablet Makes Great Media Player

http://goo.gl/x0YO

Stream TV is an unlikely player in the Great Tablet Race of 2010, but
its new Android tablet might just find a niche among media-hungry
consumers who want the option of throwing their games and movies up on
a big-screen HDTV.

I got a chance to test-drive the eLocity A7 recently at Stream TV's
Philadelphia offices, and it looks like a solid, versatile tablet with
a lot to offer, especially as a portable media player. (Philadelphia
has plenty of telecoms and pharmaceutical companies, but not much in
the way of consumer tech, so I was lucky that the company is just 12
blocks from my house.)

The three key phrases that will get geeks excited about the A7 are
"Froyo," "NVidia Tegra," and "1080p output." Translation: the A7's
shipping with the newest Android OS, a processor chip optimized for
gaming, graphics, and video processing, and it spits out true HD
video, so you can plug it into a TV.

Look at the hardware controls on the picture above: They are the
standard control buttons that appear on every Android phone (plus a
volume button), but they're oriented for landscape mode. Some people
knocked the iPad for being a media player rather than a portable
computer, but eLocity is clearly aimed directly at media consumers.

One way to think about this class of tablets: imagine a more-versatile
Apple TV, with a built-in touchscreen, that also plays video games,
runs apps, and browses the web. Oh, and you can carry it around with
you.

Because of the NVidia chip and 1080p, the A7 shines when it's hooked
up to an HDTV. (eLocity's including an HDMI cable and Bluetooth-fob
keyboard with the A7 in its $400 kit.) Because it uses Android, it can
play almost any file format. You don't have to worry about buying
video in different resolutions for your portable device and your
set-top box. We watched an HD trailer for Avatar, some clips from
Shark Tale, including a Blu-Ray rip, and all looked great.


You can also play video games on the big screen while hooked up to
your TV — we played the racing game Asphalt 5 — but here the HDMI
cable was really awkward. Cables and accelerometers do not mix. The
gameplay was much better when using the tablet like a PSP, without
connecting it to a TV. It'll be even better once there are more
Android games that take advantage of the tablet form factor.

The other hurdle to clear when the A7 is hooked up to the TV is
inputting data. You can walk over and use the touchscreen, but that's
very pre-remote. There's the included keyboard, but it is just the
teensiest bit awkward using a device that big when you're not at a
desk or conference table. It worked fine — I just wonder whether
people who aren't me will enjoy sitting back, relaxing, and pulling
out a big keyboard to watch a movie.

Part of the problem is that there just aren't many good peripherals
for Android devices yet. The keyboard eLocity is including is branded
for Windows ("We'll include an Android sticker to put over the Windows
logo," company reps told me), and there aren't any Bluetooth mice,
trackpads, or remotes, although clever people might get something
unofficially supported to work.

The hardware keyboard is also an acknowledgment that software
keyboards for these tablets are fine for casual use, but not knocking
anybody over just yet. My editor called it "a deconstructed netbook,"
and that's not far off. But again, part of the appeal is that it can
alternately be a tablet, netbook, and set-top box as needed.

It also makes for a fairly slick e-reader. It's not as light as a
Kindle, but smaller and lighter than an iPad, and the touch controls
and Aidiko e-book software worked great. You've can also get the Nook
and Kindle apps for Android. Instead of using Pages to read PDFs,
you've got Adobe Reader (or whatever other PDF app you can find). It
also supports Adobe Flash. (Add your cheers/boos, as you're so
inclined.)

The company's shipping the devices with Facebook, Documents to Go (the
trial/read-only version), Twidroid, and other popular apps preloaded,
so it's ready to use out of the box. I didn't see anything that looked
like bloatware. Unless you really, really hate mobile Flash.

Now, some caveats. I did not get to test the device that's actually
shipping this fall. It will be available for exclusive preorder with
Amazon after Labor Day (probably September 8), and will ship after
mid-October. The demo unit was basically identical to the Compal- and
Aigo-branded tablets that appeared at some consumer shows earlier this
year, right down to the metallic red body and Android 2.1 OS. The unit
that's shipping will have 2.2, which has finally been pushed out. It
will also be black/graphite, like the photos above.

It's Wi-Fi only, since StreamTV still doesn't have carrier deals in
place. But it only has 802.11 b/g networking, not n. It outputs video
in 1080p, but on-screen resolution is 800×480 — much less than the
current iPad, and almost certainly much less than the next-gen iPad.
There are some things it does not do well; there's a 1.3MP
front-facing webcam, which is pretty low resolution for video chat.
(It looks way worse when you take video of me and blow it up on an
HDTV.) But it's there if you want it.

The A7 might be more comparable to the Motorola Stingray or Toshiba
Folio 100 (née "SmartPad") than the much-anticipated Samsung Galaxy
Tab. The Stingray will also be sporting an NVidia Tegra II chip and
will actually have better on-screen resolution than any other tablet
we've heard of so far (1280×780). But it will also be huge (10″),
packaged by Verizon, and isn't coming out until after Android 3.0 is
released (rumored as early as October, but nobody knows for sure).

There's also the question of scale. StreamTV is not Samsung; they
can't crank out their own accessories, and there's no way of knowing
how many of these they'll be able to ship. ("Not enough," I was told.)
But I can definitely say that if it's any indication of what the
Android tablet ecosystem is going to look like, this is going to be
very exciting for makers, retailers, carriers, and consumers. You'll
see a lot of devices that will all be very versatile, some of which
will be good at specific things. If it wasn't already, tablets just
became the new wild West.

Images courtesy of StreamTV.

--
Salam,


Agus Hamonangan

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